About Us

Helping connect you to industry suppliers

We're an industry-funded service with a simple aim to help people quickly find solution providers for their customer experience, contact centre and customer service related needs.

No fluff, no referral fees - just a robust and reliable vendor-agnostic source of all the suppliers providing technology, consulting, training, recruitment, outsourcing and so on services for primarily for businesses operating in Australia and the wider Asia-Pacific region.

If you're looking for suppliers...

Whilst there are companies that specialise in lead referrals like a broker service where they can find and recommend suppliers for you (we also offer this free service ) for many customers, they like to find suppliers on their own terms. 

That could be by compiling your own list of businesses to issue a Request for Quote or Request for Proposal (RFQ/RFP), just finding a local supplier near you or perhaps you just want an easy way to find suppliers that provide the product or service you need so you can reach out directly to them. 

Whatever the reason, our CX Directory enables you to do your own research in your own time without any sales pressure or bias (perceived or otherwise), without any obligations to speak to someone or fill out a form and there is no need to provide your phone number, email address and so on.   

Our CX Business Directory is simply designed to make it quick and easy to help you find suppliers that can provide exact solutions to the challenges they are facing 24 hours a day, 7 days a week. 

There is no cost to use this service - the website is funded by businesses paying a small fee to list their business knowing that people who browse this directory are specifically looking to products and services that they specialise in. 

The CX Directory is also an extension of CX Central so if you haven't checked it out already, there's a reason its Australia's #1 free resource for contact centre, BPO and customer experience professionals - it's packed with plenty of expert articles, free resources like call centre calculators, a great glossary, upcoming industry events calendar and a whole heap more. And it's all completely free - visit CX Central now > 


For people providing solutions...

The CX Business Directory is designed to help people quickly find suitable suppliers that can help them with customer experience, contact centre, BPO and customer service related requirements. Our categories, sub-categories and powerful search tags are all designed to make the process easy to find suppliers whether people are directly on our CX Business Directory already, using the resources on CX Central or they are searching directly for solutions in Google. 

So whether its contact centre technology, outsourcers and BPOs, recruitment agencies, consultants and lots more - it's a great opportunity to create high-quality leads for your business. 

CX Directory Quick Facts:

  • Prices start at just $47 for a 12-month listing - that's comparable to just one click on Google Adwords for high search terms like 'call centre solutions' making our directory exceptional value. We want this to be a great resource for everyone to use and it's priced accordingly. 
  • There are no referral fees or hidden commissions - you just pay for you listing and all leads are directed to the URL, phone number, sales rep etc that you choose (choices depend on the level you select). 
  • We have leading positions in Google search results for numerous call centre, customer service and customer experience related terms that drives high-quality search traffic to the directory. They can take you years to obtain and even then there is no guarantee - or you can just leverage off ours! 
  • We regularly promote the CX Directory to our trusted audience of over 35k CX and Contact Centre professionals.
  • We are agnostic in our views and support all industry suppliers, partners and associations. Our fundamental belief is that by growing our industry we will all benefit. 

Traffic Sources

As well as building a loyal base on CX Central over the past 9 years where we actively promote the CX Directory, over 50% of our traffic comes directly from Google with our strong search results ensuring the CX Directory categories and powerful search tags are appearing on the first page of the Google search page. 

Why is this important? Because today 93% of online experiences begin with a search engine and 75% of users never scroll past the first page. And even when they are on the front page, 18% of organic clicks go to the #1 position, 10% to the 2nd position and 7% of the 3rd position. So being up the top matters. A lot. 

But we don’t just rely on Google.

  • We have over 10k unique users each month visiting the CX Central website which includes permanent links to the CX Directory categories as well as regular advertising tiles running across the website.
  • Our Social Media presence has over 35k followers across newsletters, Facebook, LinkedIn, Twitter and Instagram and our new Youtube Channel and CX Hustle podcast.
  • We regularly advertise the CX Directory across all our channels as the place to find suppliers of products and services for contact centres and customer experience ensuring the CX Directory always stays front of mind.

But don't just take our word for it, below are the latest stats for options in Australia on where you could promote your contact centre or CX related business:


About the CX Directory keywords in Australia

About the competitor traffic for CX Directory in Australia
*Source: SEM Rush July 2020

Ready to get your business noticed?


With prices starting at just $47 AUD for a full 12 months, what are you waiting for? Learn more about adding your business or just add your business now >