About Us

The CX Industry's Leading Business Directory

The CX Directory is an industry-funded service brought to you by CX Central, Australia's #1 website for contact centres, CX and BPO professionals.  Our sole purpose is to help people quickly find and connect to solution providers for their customer experience, contact centre and customer service related needs.

No commissions, fake reviews or referral fees - just a robust, reliable and easy to use Business Directory that lists all the suppliers providing technology, consulting, training, recruitment, outsourcing and so on to help businesses operating in Australia and the wider Asia-Pacific region.

If you're looking for Suppliers:

When you've made the decision to look for solutions for your business it can be a bit overwhelming trying to find suitable suppliers. From ads that seem to suddenly follow you around everywhere, to copious amounts of marketing material that doesn't really tell you anything. 

There are companies that specialise in lead referrals like a broker service where they can find and recommend suppliers for you ( we also offer this free service  ) which can be a useful solution if you aren't quite sure what's right for your business. 

But for many customers, they simply want to find a list of suppliers on their own terms and in their own time.

That could be to compile your own list of businesses to issue a Request for Quote or Request for Proposal (RFQ/RFP),  to find a local supplier near you or perhaps you just want an easy way to find suppliers so you can reach out directly to them or do you own research first without any sales pressure. 

Whatever the reason, our CX Industry Business Directory enables you to connect to companies you choose without any obligations to speak to someone, fill out a form, provide your phone number, email address and so on.   

Our CX Business Directory is simply designed to make it quick and easy to help you find suppliers that can provide exact solutions to the challenges you are facing 24 hours a day, 7 days a week. 

There is no cost to use this service and we don't receive any hidden commissions - the website is provided as a service by CX Central (Australia's #1 resource for CX and Contact Centre professionals) and we charge businesses a small annual fee to cover the costs of running this directory starting at just $77 AUD per year (less than $7 per month).

Start searching for suppliers

If you're a supplier

Our Business Directory is designed to help customers connect quickly to suppliers that can help them with customer experience, contact centre, administration, BPO and customer service related requirements.

Our categories, sub-categories and powerful search tags have continually evolved and are all designed to make the process easy for customers to find suppliers - whether people are browsing on our CX Industry Business Directory already, using the resources on CX Central or if they are searching directly for solutions in Google. 

So whether its contact centre technology, outsourcers and BPOs, recruitment agencies, virtual assistants, consultants and lots more - it's a great opportunity to create high-quality leads for your business. 

CX Directory Quick Facts:

  • You can now claim your listing for free - Claim your business in the directory and receive a Starter Level listing valued at $147 AUD for free for the first 12 months. 
  • Ongoing prices start at just $77 AUD for a 12-month listing - that's comparable to just one click on Google Adwords for high search terms like 'call centre solutions' making our directory exceptional value. We want this to be a great resource for everyone to use and it's priced accordingly. 
  • There are no referral fees or hidden commissions - you just pay for you listing and all leads are directed to the URL, phone number, sales rep etc that you choose (choices depend on the level you select). 
  • We have leading positions in Google search results for numerous call centre, customer service and customer experience related terms that drives high-quality search traffic to the directory. They can take you years to obtain and even then there is no guarantee - or you can just leverage off ours! 
  • We regularly promote the CX Industry Business Directory to our trusted audience of over 35k CX and Contact Centre professionals.
  • We are agnostic in our views and promote and support all industry suppliers, partners and associations. Our fundamental belief is that by growing our industry we will all benefit. 

About our Traffic 

As well as building a loyal base on CX Central over the past 10 years where we actively promote the CX Directory, over 50% of our traffic comes directly from Google with our strong search results ensuring the CX Directory categories and powerful search tags are appearing on the first page of the Google search page. 

Why is this important? Because today 93% of online experiences begin with a search engine and 75% of users never scroll past the first page. And even when they are on the front page, 18% of organic clicks go to the #1 position, 10% to the 2nd position and 7% of the 3rd position. So being up the top matters. A lot. 

How the CX Directory gets traffic

*Source: Google June 2021

But we don’t just rely on Google.

  • We have over 10k unique users each month visiting the CX Central website which includes permanent links to the CX Industry Business Directory as well as regular advertising tiles running across the website.
  • Our Social Media presence has over 35k followers across newsletters, Facebook, LinkedIn, Twitter and Instagram along with our Youtube Channel and CX Hustle podcast.
  • We regularly advertise the CX Industry Business Directory across all the CX Group Australia Websites.


Keywords are important as they are a critical component in driving high-quality traffic to the CX Directory. When someone types a search term/keyword into Google, the CX Directory ranks well for a wide range of keywords relating to customer service, customer experience, contact centres and related terms. 

Keyword rankings in June 2021 for the CX Directory

*Source: SEM Rush June 2021

Start getting leads for your business 

It's now completely free to get started and list your business so what are you waiting for?  

If you'd like to speak to our Australian based support team call us on +61 3 9008 7287 between 8:30 am and 5:30 pm AEDT/AEST Monday to Friday or send us a message at any time >