South African B2B Lead Generation Companies for Australian Businesses

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Increase revenue using South African B2B Lead Generation Companies

If you're looking to create more revenue for your Australian business, you've come to the right place with a list of B2B Lead Generation Companies in South Africa that are specialists in the Business to Business market. 

Being based in South Africa, you can save at least 30% off the cost of running the same campaigns here in Australia!

What solutions do B2B Lead Generation Companies in South Africa offer? 

Most B2B Lead Generation companies in South Africa will offer a variety of solutions to assist you in generating more revenue for your business. These include:

  • Capturing Leads
  • Generating Interest
  • Qualifying Leads
  • Nurturing Leads

Ultimately lead generation is where every sale starts - by finding business prospects that will turn into customers. 

What services do B2B Lead Generation Companies offer? 

The B2B lead generation service that most people identify with is outbound telemarketing/outbound cold calling or inbound qualification services however, these days, B2B Lead Generation can be completed over a range of different channels and services, including:

  • Search Engine Optimisation 
  • Content Creation
  • Email Marketing 
  • B2B Content Marketing
  • Conversion Optimisation
  • Customer Experience Optimisation

B2B Specialists may offer a number of the services above, and most will offer the solutions below:

  • Outbound cold calling/telemarketing - calling business customers with no prior exposure to your brand. Typically data is sourced from list suppliers
  • Outbound warm leads - typically contacting either former customers or existing customers who aren't yet using a particular product or service your company offers.
  • Outbound hot leads - the customer has expressed an interest in buying and wants someone to contact them 
  • Inbound qualification - the customer is interested in purchasing but needs to meet a certain qualification (e.g. income level, age etc)

How can South African B2B Lead Generation Companies help?

When we are sick, we go and see a doctor, and when you want to generate leads for your business, you need to engage with a specialist B2B Lead Generation company in South Africa!

Whilst it might seem simple just calling prospective business clients, there are many components in running a successful B2B inbound or outbound telemarketing/lead generation campaign for businesses, including:

  • Getting the right data that can identify decision-makers.
  • Developing your value proposition and pitch.
  • Developing an effective call centre script (or guidelines) that will help convert prospects to sales.
  • Setting up quality assurance processes to ensure there is the appropriate level of compliance.
  • Setting up the technology for maximum efficiency including call centre dialers, recording software etc as well as CRM tools to capture the leads. 
  • Managing the process for no anwers, call backs, incorrect information etc. 
  • Setting up and maintaining accurate reporting to enable informed decision-making.

How much does B2B Lead Generation Cost?

Some suppliers will work on a pay-for-lead model, some charge an hourly rate, some work for commission, and there are a number of other cost models that B2B lead generation companies use.

Australian BPOs that specialise in B2B Lead Generation can range between $55 and $80 AUD per hour and using suppliers in South Africa, you can expect to save a minumum of 30%. 

Ultimately, an effective B2B lead generation campaign should have a positive ROI, which, in simple terms, means it will make you more money than it will cost. 

Search Specialist B2B Lead Generation companies in South Africa

Below, you'll find a list of all the lead generation companies in South Africa that provide services for Australian businesses; just use the filter if you'd like to see lead generation companies by a different country. 

You may also be interested in companies that specialise in Telemarketing SolutionsB2C Lead Generation SpecialistsSales Solutions, and Fundraising and Charity Solutions