1. They enable customers to quickly find what they need while on the Directory
Search Tags enable users to quickly find what they need by clicking on the available search tags for each category whilst they are browsing on the CX directory.
Depending on the category, Search Tags can help highlight special skills, technology attributes or even locations – things that help customers quickly find the right suppliers for them.
2. They'll help your business to be found even when people AREN'T on the directory.
Each Search Tag has its own page on the CX Directory and is separately indexed by Google. This means that customers will often land directly on the Search Tag page directly from Google search results rather than going through the main menu.
If your business does not have that search tag attribute, your business will not appear on the Search Tag page meaning you can miss out on that opportunity altogether.
Put simply, the more Search Tags you have for your business the more chance you’ll have of the right customers contacting you for a solution.